
Bringing inflation to life
Protective Life was one of the first US life insurance companies to tap burgeoning retail demand for inflation-linked notes. Navroz Patel talks to the firm about its rationale and the continuing challenges of hedging

Next month marks the one-year anniversary of Protective Life’s retail inflation-linked notes issuance programme. “The inflation market is offering Protective diversity in its funding sources at a competitive cost,” says Richard Bielen, chief investment officer at Protective Life, an Alabama-based life insurance company with around $27 billion worth of assets. “We would classify our participation in the inflation market as a significant success. Investor demand has been strong,” adds
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