House of the year – BNP Paribas
BNP Paribas
BNP Paribas' mature attitude to cross-asset-class structured products continues to lead the bank into new markets, and allows it to create new products while becoming increasingly platform agnostic. Since the financial crisis began, a combination of consistency, co-operation and creativity have allowed the bank to maintain links with almost every asset class in most countries in Europe, across all investor classes.
Acknowledging that innovation is now driven more by the underlying than the
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