Aviva Investors takes multi-asset approach to Europe

Aviva Investors, the asset management arm of Aviva Group expects the increase in the creation and distribution of exotic structured products to continue and anticipates an increase in interest from institutional investors for structured solutions. Rebecca Hampson talks to Stephane Rougier about plans for the UK and Europe

stefan-rougier

Aviva Investors is optimistic about the future of structured products in the UK and Europe, particularly in the institutional market. "I am very positive about the potential evolution of structured products for institutions, because of the regulations, rules and solvency, and so on," says Stephane Rougier, solutions director at Aviva Investors in London, who also notes the convergence between banks and insurance companies.

The bancassurance model (whereby insurance companies use bank sales

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