Will Ford avoid the potholes?

Any euphoria that greeted Ford Motor Company’s encouraging first-quarter results has died down. A looming interest rate rise, among other factors, has made the marketsomewhat pessimistic over the automaker’s prospects, as John Caserta reports

Key points • Ford Motor Company has posted impressive first-quarter results, eclipsing the financial services division for the first time in four years.
• Despite this, analysts are sceptical about Ford’s ability to maintain this good performance.
• A planned change in product lines is causing uncertainty and a rise in interest rates could threaten profitability at Ford Motor Credit.

Ford

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