House of the year, Asia: Societe Generale
With a boosted franchise that covers all asset classes, all investors and all countries, Societe Generale wins this year's Structured Products house of year award for Asia
Pick a country and an asset class, then make a judgement on the provider of the best and most innovative ideas, sales, pricing, service, research and education over the past 12 months and only one name resonates: Societe Generale (SG). Whether it is reviving Japan's market with a neat tweak and some emerging markets currency hybrid knock-in, knock-outs (kiko), or leveraging access to mainland China securities through the Renminbi Qualified Foreign Institutional Investor (RQFII) scheme, or making
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