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Citadel's Ken Griffin on Amazon, Bloomberg and swap market reform
Citadel launched a swaps market-making business in July and is off to a promising start, according to the firm’s founder, Kenneth Griffin. But there are a lot of changes he is hoping to see in the months ahead – more use of limit order books, genuine anonymity when doing so, and more competition among trading platforms. By Kris Devasabai
![Kenneth Griffin Kenneth Griffin](/sites/default/files/styles/landscape_750_463/public/import/IMG/059/229059/kenneth-griffin.jpg.webp?h=81c2767e&itok=cht8lCfn)
If you see a shopper using their phone while eyeing products in a department store, they may well be looking for a better deal online. Ken Griffin, multi-billionaire founder of asset management and trading heavyweight Citadel, is no different.
"If you knew the store was offering a fair price, you would buy it there. But if you're not sure the price is fair, you feel compelled to check Amazon," he says.
Griffin feels the same way about swaps trading. One of the problems that always faces buy-side
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